PPC Analyst - Central London

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Location: Central London
Salary: c £25,000 per annum
Job Type: Permanent

Job Ref. Number:DP/14125

Market leading London based Search Marketing Agency requires a new PPC Analyst due to further growth.

The Agency is a recognised leader in the provision of innovative Paid Search and SEO based marketing campaigns. They have a very strong talent pool that consists of strategists, technical consultants, client-facing personnel and analysts. It is through this combined utilisation of talent that the agency has developed their offering providing fantastic ROI for their clients year on year. Due to some very exciting recent client gains they are recruiting again!

The PPC Analyst forms a key part within the Paid Search division. You will be expected to create, optimise and manage the development of PPC campaigns that will deliver performance, return on investment and revenue targets for managed clients. You will be expected to exceed ROI and revenue targets that are set by a very demanding set of industry leading clients.

Some of the key components of the role are listed below.

- Research and analyse all sectors, grasp new market trends and seasonality fluctuations

- Create and set-up new paid search campaigns for clients and partners

- Keyword Research: thinking laterally and creatively to produce keywords for campaigns

- Ad creation: create compelling ads for clients, rigorous testing and optimisation

- Understand demographic profiles, applying to campaign developments

- Market and competitor analysis, discovering new opportunities

It is expected that you will be degree educated and offer around a year of commercial experience within the Online Marketing industry. You will need to be proficient in the use of Paid Search techniques and have a passion to learn and develop your skills as an analyst.

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Digital Personnel recruits permanent personnel across Europe and the UK. This vacancy is advertised by Digital Personnel. The services advertised by Digital Personnel are those of an Employment Agency.